Scaling a Neobank to 3× Revenue in Six Months
A fast-growing neobank's infrastructure couldn't keep up with demand.
Overview
Cascade Bank was acquiring customers faster than its systems could handle. Sign-up funnels timed out, and the cost to serve each account was climbing.
BloomByte rebuilt the core onboarding and payments infrastructure, turning a growth bottleneck into a growth engine.
The Challenge
Manual compliance checks created multi-day onboarding delays, and the payments service couldn't scale past peak load.
Every percentage point of funnel drop-off was costing Cascade meaningful revenue.
“We were growing fast enough to break ourselves. The infrastructure that got us here couldn't take us further.”
Our Approach
- 01
Discovery
Funnel analytics and load profiling to find exactly where customers and money were lost.
- 02
Strategy
Prioritized fixes by revenue impact, sequencing automated KYC and a resilient payments core.
- 03
Build
Automated compliance, re-architected payments for horizontal scale, instrumented everything.
- 04
Optimize
A/B tested onboarding flows and tuned infrastructure cost per account downward.
- 05
Scale
Handed off a platform comfortably handling 10× the original peak load.
The Solution
We delivered automated KYC, a horizontally scalable payments core, and a re-engineered onboarding funnel that converts.
Automated KYC
Same-day approvals replacing a multi-day manual queue.
Resilient Payments
A payments core that scales smoothly through demand spikes.
Optimized Funnel
Data-driven onboarding that lifted completion sharply.
Cost Visibility
Per-account unit economics surfaced to leadership in real time.
Results & Impact
Revenue growth in 6 months
Higher funnel completion
Peak load capacity
Lower cost per account
Gallery
“BloomByte turned our scaling crisis into our best two quarters ever. They think like owners, not contractors.”
Daniel Okafor
Chief Executive Officer, Cascade Bank